What I am up to
Safer Brand® Home Rebrand
Victor® Rebrand
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Brand Experience
Environmental Impacts
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I am incredibly passionate about environmental and sustainable package and design because I believe that we have a responsibility to protect our planet and its resources. By creating innovative, sustainable packaging solutions, we can reduce waste and minimize our impact on the environment. I am constantly striving to incorporate sustainable materials and design practices into my work, and I find it incredibly rewarding to see the positive impact that these choices can have.
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I have been on the hunt for environmental options that companies can easily implement. How2Recycle is a smart labeling system that I have been putting on packaging for over a year.
What is How2Recycle?
“Variation in recycling programs, unclear labeling, and inaccurate recyclability claims make proper recycling a challenge. The How2Recycle label was created to provide consistent and transparent on-package recycling information to consumers in North America.” -
Did you know that mushrooms, sea kelp, and algae are just a few of the materials being explored as potential plastic alternatives in the industry? It's an exciting time for sustainable packaging, but there are still many obstacles to overcome, such as finding materials that are cost-effective, durable, and scalable.
As the field continues to evolve, I enjoy staying informed about the latest developments and sharing my insights with others who are interested in this important topic.